To promote the magazine I would upload clips of what the magazine features on YouTube, this way anyone can access the clip people who are looking at Wyke for option students currently at Wyke. I think this would work well because students 16+ use YouTube constantly by advertising the magazine on their it would be more likely to get noticed than a newsletter from the college that people put in their bags and never read, also a method like this would be using Wyke’s Facebook page again more people will notice it on there as it targets them more by using the social networking they will feel more of a part of the magazine, which helps build a relationship for continuous sales. Using these methods are free which helps making profits as no money would be spent on Marketing.
Another thought I had in mind was paying to have a huge advertisement on the Wyke website, I can assure students will all see this as it’s the homepage to the internet and that’s how you log on to email and Moodle therefore its sure to get noticed and people may stop to read it.
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