Evaluation

My masthead is just “student magazine” I did this because it’s simple easy to read and the audience know exactly who the magazine is targeted at, even though I could of come up with something fun and creative but I wanted the students to feel as though they was a part of adult life and was treated and respected as adults not just “kids” and I think doing this was a good way of showing it.

My main image is a medium close up meaning from the shoulders up, I chose this shot because I think it creates more of a relationship with the audience and using the shot also uses direct focus which means looking straight at the camera. This creates a relationship because her looking at the people makes the audience feel a part of her and want to know her story, it makes the audience want to buy the magazine to become a part of Wyke, it also creates some trust with the magazine as we begin to trust the girl on the front cover through eye contact. Which will attract more sales to the magazine and make it become bigger and producing more profit.

I used the green and purple that are on the Wyke website I did this because I wanted to create a theme and those colours are Wyke’s theme and people can begin to trust the college by the use of colours which makes them trust the magazine and become a continuous buyer. However from my audience feedback people made comments like the colours weren’t bright enough so if I was to do the magazine I would make them a bit brighter to satisfy them however try and keep them as close as the green and purple as the website as possible because I don’t want the colours of the website to look so different to the magazine because that wouldn’t look professional and everything Wyke produces should relate to one another to build up a good brand and image. I did have a house style and most people in the audience feedback responded to that and said it ran throughout the magazine and worked well, I was really happy with this feedback because that is what I aimed for most is carrying a strong house style throughout the magazine, you need to have a good house style in order for the magazine to become more successful people trust magazines that have a strong house style because it’s shown as professional and it shows that the magazine is part of something and it belongs to something big which makes the audience more likely to carry on purchasing the product. The house style can also help the magazine to become something big as the colours used will start to be recognised as the brand grows more, with the colours becoming more recognisable it makes the magazine bigger and also makes more students attracted to Wyke as their future college. The house style also runs onto the contents page along with the Wyke college logo again to make it look more successful and professional and showing it belongs to Wyke.

The front cover featured many thumbnail images of different stories that were inside the magazine one I did was a “top ten art project” where student can find out if they made the top ten and will receive a prize for number 1. I used images to demonstrate art work which I thought would hype the audience and make them purchase the magazine to find out if they are a winner. I also put other images on of last year south Africa students I did this to interest the people who are looking into south Africa and want to find out more about it in a personal opinion way. It also appeals to other students who would just like to read about life changing experiences. I used several thumbnails in my contents page and labeled them with page numbers to find out where the story lies I thought this was a good idea as it shows other students involved in the magazine to it makes them more tempted to buy it and see how they can be involved and be a part of wyke it also looks good for people who are looking to enrol as they can see it’s a happy friendly environment and all sorts of different things can be achieved here. I was exceptionally happy with the audience feedback they all commented that there was plenty to read about for any category of people so I was pleased that I managed to achieve that.

The price of the magazine is £2.00 this is because the magazine is a monthly only issue and the magazine is printed on top glossy paper because it belongs to the college and therefore needs to be high standard to reflect on the college and how supreme it is and to give off that its for high standard people. Even though £2.00 seems like a lot of money its not for the value and how much they get in the magazine £2.00 is not a lot out of their monthly income they could even pay in advance for a year at the beginning of September.

The only teasing device along the bottom of the page is “HALLOWEEN SPECIAL” inside I have featured a Halloween article that gives details about a party inside the text is in bright green this is so you can tell it’s not like the other articles this one has to be seen. Bright green is also associated with Halloween, inside the contents page there is also a teaser of where the part will be held I did this to excite the audience and make them feel as though they can’t miss out on this Halloween special and make them feel as though they have to be there. The teaser makes the students want to read more and purchase the magazine.

The main article is directly across the main picture this is so the audience can tell exactly what the story is about and directly who it is about sometimes in media we refer to the main article as the spash to make my splash more interested and eager for people to read I put “how wyke changed my life” people like to know about other peoples life and how they have been affected in some way happy or sad it’s just what people are like nowadays its just society and what the world has come to. However it works and people like to know about other people and it what helps sell the magazine.

My magazine it u unique because it is open to the public not just Wyke students people who are looking into choosing Wyke as their next education place can read it and see what Wyke offers not many other magazines do this but it’s a way to sell more copies and make bigger profits and help Wyke with enrolling new students and helping them make the correct choice.

My magazine gives off a friendly atmosphere towards the college which is what I intended. Many people in the audience feedback said how the magazine made wyke look like a nice friendly environment and a good place to be this is what I wanted from the magazine I wanted it to appeal to many students and them to feel involved with wyke. I did this by making the model use eye contact and friendly bright colours to create a deeper relationship between the two. I also used anchorage like “wyke sport needs you” I did this because it makes the audience feel as though they are part of the magazine and making them feel they are been spoke to which again helps develop a relationship between them both.

Overall I think if the magazine was to be published then it would make profits, my audience feedback was very positive there was some negative points that if I were to do the magazine again I would change for example making the price bigger and adding a barcode which I forgot to include making it look unprofessional I would also make the text on the contents page the same as the front cover because that can also look abit unprofessional when somebody looks at it but overall I think it has ended up quite successful given the period of time.