Target Audience

Target Audience

Demographic side to target audience- I want my magazine to be targeted at 16+ this is because I want people who are thinking of enrolling at the college to read it current students and teachers to be interested. To do this I need sophisticated yet exciting ideas to keep my target audience happy.

Psychographics-  I want my magazine to appeal to people who are interested in enrolling in the college to grab their attention I need to include exciting events that happen in the college and current students opinions of the college and their achievements this will persuade them to join the college. I also want it to appeal to current students and teachers to do this I need to include important and exciting events that are happening in the college this will makes students read it for diary dates and upcoming events they want to read about and it will give teachers a chance to see students opinions and see what else is happening in the college without leaving the classroom.